Brand Management
Brand Channel
Brand Channel is the world’s only online "exchange" about branding. Created and delivered by international branding giant Interbrand, the site has been operational since 2001 and offers a three year archive of all the featured polls, articles and papers. (The content is largely provided by external experts, so there is refreshingly little reference to Interbrand practices and projects). Also featured are recommended books, a directory of preferred suppliers as well as a career section. A really useful service is the free weekly update email, with live links to new articles.
Interbrand
http://www.interbrand.com/site_map.asp
Interbrand is one of the world’s leading branding consultants. This site offers a number of free white papers and research reports as well as the ranking for the "Worlds Most Valuable Brands"
